Internet radio has the potential to be the most ubiquitous form of media ever. More commanding of your attention than film, television, or books. This is because listening to music can be enjoyed while doing other activities. Before I go further, let me make an important distinction: there are two types of listeners, lean back and lean forward. Lean back listeners hear music programming via a playlist or radio station (think “set it and forget it”), whereas lean forward listeners actively select individual songs. The majority of people prefer a lean back experience.
In 2014, one third of Americans used their phones to stream music. Young adults (18-24) listened to internet radio more than terrestrial. Two of the top five most popular apps in America (Pandora and Youtube) are used for streaming music. With Americans now spending more time on their phones than watching television, there has never been a more opportune time to maximize internet radio experiences.
ImpactLive is a global station with no geolock, which means anyone in the world can listen.
Costs? well, for a 30 sec commercial fully produced would cost £30 per month played every hour on LIVE programming and throughout automation
Sponsorship? sponsoring a programme is a great way to get your business message out and costs from as little as £60 per month based on a LIVE weekly show for 2 hours.
To find out more contact us today, I am sure we can help produce a package thats right for your business.
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